In 1961, Toyo Suisan branched out of the fish storage and distribution business and entered the instant ramen noodle business. They did so because they had a dream of creating a convenient, high quality, and affordable noodle product for all the people of the world. So, after gaining popularity in Japan, Toyo Suisan looked to challenge the new market in the United States and in 1977 Maruchan, Inc. started manufacturing ramen and smiles from Irvine, CA.
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